The delicious French fries are almost irresistible. There aren’t many foods that appeal like this, so it’s only a matter of time before it becomes a home ornament. Health-focused home furnishment brand Bearaby has officially partnered with Shake Shack to launch a core body pillow inspired by French fries, which it has dubbed the “wrinkle Cut Cuddler.”

A nod to everyone’s favorite potato dish, it’s snuggle-worthy and perhaps the ultimate expression of dopamine embellishment. The collaboration combines trend curves with one of the hottest colors of 2024 – golden yellow – to celebrate National Chip Day on July 12.

But this pleated cuddle doll doesn’t just look cute enough to eat. Body pillows from Bearaby are designed for side sleeping, joint support, as pregnancy pillows, or for daily relaxation. At 42 inches long and weighing 4 pounds, the blanket offers all the comfort of a bearbear. Try snuggling up to one of these pillows for a short nap, and you’ll never want to sleep any other way.
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“At Bearaby, we have always been committed to combining functional health with pleasing design,” said Kathryn Hamm, founder and CEO of Bearaby, in a statement. “Partnering with Shake Shack, the New York brand of the same name, gave us the opportunity to redesign our core body pillow in a fresh style, and it was a joy to see this fun home ornament come to life on National Chip Day.”

In addition to heavy blankets, Bearaby also produces heavy pillows, heated blankets, sleep masks and heavy plush. As for Shake shack – if you’ve never had a burger, fries, and shake at the iconic fast food chain, you should definitely enjoy this combination the next time you pass by. You won’t regret it.

The pleated cut Cuddler has a washable cotton shell and the body is made of durable trifluorinated foam (organic gols certified latex). It comes in a to-go box, so it’s the perfect gift for friends and family who love French fries (hold the ketchup).